A recent post over at Forbes, discusses why Sony’s patent to pause games with ads is such a terrible idea. Gamers all over the web have poured scorn over Sony’s plan to introduce interruption marketing to the gaming experience [Read more…] about Why Sony have it wrong : Interruption marketing in games wont drive sales
Ryan Peters over at Do Gaming wrote a great post in which he touches on how the effects of the long tail (amongst others) could make 2012 the year of the gamer. As a counter Brian Green over at Psycho Child’s Blog writes a great post (its from 2008 – but still spot on) about why the long tail is not the end all and be all for Indie Gamers.
I want to touch on one of the points that Brian mentions – Indie Game Developers still dont know how run their studios/companies as a business. [Read more…] about The Long Tail and Indie Game Marketing