If you have been on the internet for a while or are geeky (both apply to me!) , then you probably know how search engines work (and should rather be out enjoying the sun than reading this post). And yet , many of the small business owners who are looking to take their businesses online , don’t have a real understanding of how the various search engines actually work. [Read more…] about How search engines work
Content Creation
How to let the world know about your expertise
In the pre-web days, becoming an expert meant spending years and years studying for a PHD , or writing a New York Times best selling book or producing ground breaking research that changed the way people live. While you can still become an expert today, by doing any of those things, the Internet has allowed ordinary people like you and me to elevate ourselves to a position of importance. [Read more…] about How to let the world know about your expertise